The Simple Framework that Drives 5X Better Marketing Results
Are you committed to using digital marketing to grow your practice in 2021? What’s the ideal path to convert a prospect into a client? If you don’t have a crystal clear strategy to convert prospects into clients, chances are you’ll end up spending more money, energy, and time than you ever should. Worse yet, you may end up “striking out” on developing new client relationships with rich opportunities. The good news? You can 5x your return on marketing spend by following a simple, proven strategy. It’s exactly what the top 25% of advisers are doing right now to move prospects from “cold to gold” - quickly.
Technology’s Rising Importance in Emerging Markets
Whereas commodity production had been a major economic driver in emerging markets, we think technology is now the leading force. Semiconductor advancement is the “new oil.” semiconductor companies are so far ahead of their competitors that supply is in fact a constraint—and therefore a major investment consideration.
The Digital Marketing Practices that Distinguish High-Growth Advisors
Broadridge recently released its second annual financial advisor marketing survey which revealed the contrasts between effective and ineffective marketers, as well as an expected move to digital due to the continued impact of COVID-19. This year’s survey also shed light on the lack of marketing strategy among advisors and in turn, dissatisfaction with marketing ROI.