It seems unprecedented to us that the US stock market is in the 7th year of a bull market and investors generally remain too fearful to invest in equities. The data clearly show that not only are individual investors cautious, but so are pensions, endowments, foundations, and hedge funds. Investors are typically quite bullish by this time in the bull market, but that does not appear to be the case today.

Our “Year Ahead” report for 2016 was titled “Mute the TV”. We highlighted last December that 2016 was a Presidential election year, and that investors could potentially be overwhelmed by political propaganda. The key to investing in 2016 would be investors’ ability to sift through all the election-related noise and invest based on fundamentals.

Our guess is that few investors realize that the S&P 500® has appreciated more than 15% in the past year (through September 30), and those that realize stocks have performed so well feel that an impending bear market will be worse because it hasn’t happened yet. It is inconceivable to investors that the US bull market has been and continues to be justified by fundamentals.

This overwhelming bearish sentiment is supported by data. All the groups mentioned above have been net sellers of equities during this bull cycle according to data from Bank of America/Merrill Lynch1. In addition, Chart 1 points out that Wall Street has been recommending that portfolios have underweighted positions in equities throughout the bull market. This may be more typical than one might at first realize; Wall Street also recommended underweighting equities throughout the entire bull market of the 1980s and 1990s.

Source: Richard Bernstein Advisors LLC. 1 BofAML Equity Client Flow Trends, 8/23/16

Blaming, not crediting, the Fed for the bull market?

It has been popular among bearish observers to blame the bull market on the Fed. They feel the Fed is artificially pumping up asset prices. First, we think such comments constitute a rather obvious sentiment barometer. Investors do not believe the stock market should appreciate, but the bull market continues to defy their bearish forecasts. Rather than altering their asset allocations, investors have so much conviction in their fears that they are actually “blaming” the Fed for a bull market. This is highly unusual because historically investors thanked the Fed, rather than blamed the Fed, for bull markets. The constant negative consensus regarding equity returns suggests the current bull market could still have a considerably longer life than most investors expect.

Don’t forget earnings!

Many investors have dismissed our bullish views because they believe there is nothing fundamental behind the bull market. This is simply not true. Fundamentals have improved dramatically, and have been a major support to the bull market.

Chart 2 shows corporate profits’ proportion of GDP through time. Although there are some quirks to these particular figures, one should focus on the trends in the data rather than on the numerical figures. As one can see, corporate profits became the largest proportion of GDP ever in history. One certainly would have been bullish a decade ago if one had posited that corporate profits would be the fastest growing portion of national income.

The chart strongly supports the notion that the bull market is not solely attributable to the Fed simply inflating the value of financial assets. Rather, it suggests that the constitution of the current bull market is much more normal than bulls would suggest. Most bull markets are comprised of the combination of central bank liquidity, improving fundamentals, and negative sentiment. All three have been present during this bull market.

Source: Richard Bernstein Advisors LLC, BEA *US Corporate Profits after tax with IVA and CC Adjustments